Stone Creek Coffee Labels
Illustration
Custom Typography
Digital Design
Packaging
Stone Creek Coffee
A collection of coffee labels created for Stone Creek Coffee, exploring how illustration, typography, color, and storytelling can work together to give each coffee its own personality while still feeling part of a cohesive brand.
Working across a range of coffees meant developing a visual language that could flex from playful and expressive to more refined and understated, depending on the story behind each blend or origin. Each label was designed to stand on its own on the shelf while contributing to a larger, recognizable Stone Creek system.
The Good Land is an annual short-run release from Stone Creek Coffee, launched each year on April 14th—affectionately celebrated as “414 Day” by locals. I blended cultural and civic references, drawing inspiration from Wayne’s World, the People’s Flag of Milwaukee, and iconic city landmarks.
Devotion Kenya was a limited-edition holiday release from Stone Creek Coffee in 2019. Designed for gold foil packaging, this label required a single-color illustration that adhered to strict print parameters, including minimum line thickness and ample negative space. The final result balanced bold simplicity with festive elegance.
Long Miles Washed Burundi was a specialty coffee with distinct processing and origin characteristics. I developed custom typography with elongated letterforms that visually echoed the name "Long Miles". To reflect the washed processing method, I used water as a central visual theme with wave and droplet motifs.